I am almost embarrassed to admit that it wasn't until my 30's that I started to actually care about my skin. I am 34, and obviously not getting any younger- I see older women with brown spots, overly tanned skin, etc. and I know I don't want that to be me. Knowing I started a little late in the game with the whole 'taking care of my skin' scares me sometimes, but better lat than never right? From what I have learned over the years, good skin starts at the same place-sun protection!
Yesterday, I had the priviledge of attending the Long Live Skin event in Philadelphia to raise awareness of the need for sun protection regardless of the season, weather or geographical location.
NEUTROGENA® Event Ambassador, Jaime King was on-site at this fun and interactive beach themed event to interact with consumers and emphasize the importance of wearing daily SPF as well as protecting children from the dangers of the sun at a young age.
What was great about this event, (besides the fact that I got to meet Jaime King....aaaahhhhh!!!!!) was the great tips she gave me.
Here is what the sought-after (and might I add stylish...I mean her shoes!!) actress and mom of two had to say about sun safety:
I had first asked her why sun safety was important to her and when in her life did she start to realize that sun protection/taking care of your skin was important:
"Sun safety was always engrained in me. My mother was ahead of the game in sun protection and making us wear sunscreen at a time when there really wasn’t the awareness there is today. If we were in the sun, we were always protected. Skin cancer runs in my family, my father has it, so for me it’s something that is very important to me especially since it’s the most preventable form of cancer. Also, sunscreen also prevents fine lines, wrinkles and brown spots and keeps your skin looking great."
One of the things I personally have tried to do over the last few years is incorporate sunscreen into my beauty routine...it is getting easier now because a lot of makeup has sunscreen in it. Admittedly though, I (most of the time) think that is enough, and it is 100% not!
Here is how Jaime King fits sunscreen into her daily beauty routine:
"People always ask me what my top beauty tips are and I always say sunscreen and water, so it’s easy to fit sunscreen into my beauty routine. Also, all of my makeup has sunscreen in it, but I always do double duty! You need to apply a sunscreen first and then apply your makeup with SPF." (Take it from her, ladies (and gents)....even if your makeup has sunscreen in it...you still need to apply sunscreen!!!)
I personally need to get in the habit of wearing sunscreen every day. My mentality is usually that if I am not going to be outside for a long period of time, I don't need it. Again, the complete opposite of what I should be doing!
I asked Jaime if she wears sunscreen every day (with great skin like hers though, I pretty much knew her answer!)
"I apply sunscreen every day. People think if it’s cloudy out you don’t have to apply sunscreen, but that is just not true and when the biggest mistakes happen. I also apply it to my kids every day. The minute they get up before they put their clothes on, we put on sunscreen. It’s a routine, just like brushing their teeth. I also think it’s important to lead by example. Not only do they see me applying it on them, but they see me applying it to myself."
Being that we are both Mom's (which pretty much makes us bff's, right?!?) I was curious which Neutrogena products she recommends for Moms"
"NEUTROGENA® Ultra Sheer® Dry-Touch Sunscreen Broad Spectrum SPF 100+ is perfect! When you’re a mom, you are running around with your head cut off half the time. The product is so easy and weightless, so you won’t look crazy with white streaks running down your face and you’ll stay protected. It’s one less thing to worry about."
Along the same lines, I was also curious to see what her favorite NEUTROGENA® products are for herkids?
"I love NEUTROGENA® Pure & Free® Baby sunscreen because it protects them from the sun without harsh chemicals and it doesn’t run and sting their eyes."
Jaime's number one suncare tip is so simple, and I know something that we all most likely need to work on:
"Consistency and reapplying throughout the day! Especially with my kids, I like to reapply every 30 minutes and there are such great products available now that make it easy to do."
Being a Mom myself, I know it can be a struggle to get my girls to apply and reapply sunscreen, so I asked Jaime how she makes applying sunscreen a fun activity for your kids?
"My son loves putting on his sunscreen, he puts it on himself. He uses the NEUTROGENA® sunscreen sticks and it’s like a fun painting project."
Like every other gal, I'm sure, I was dying to know what’s in her beach bag:
"First and fore most sunscreen – that’s a no brainer. I don’t carry much in my bag because I don’t love getting sand in it, but I always have books and headphones. I also always wear a hat and sunglasses to protect my scalp and behind my ears."
Something like skincare and sun protection is something that people may take lightly...I will just wear a hat, I don't need to reapply, it's not sunny out so I don't need sunscreen, but the statistics don't lie, ladies and gents!
NEUTROGENA® Sunscreen Statistics
· On average, more than 350 Americans are diagnosed with skin cancer every hour - even though skin cancer is one of the most preventable cancers. (read: preventable!!!)
· According to a study published in the Journal of the American Academy of Dermatology (JAAD), consumers often do not get the UV protection stated on the sunscreen label because they grossly under-apply, using less than half the recommended amount
· Just 1-2 severe sunburns can increase the risk of melanoma by 40%
· Only 40% of US households purchase sunscreen (only 37% women and 16% men use sunscreen regularly)
Moral of the story? Take a page or two from Jaime's tips, and apply, apply, apply. Everyday. No matter what. Make it a part of your daily routine, and the daily routine of your family. Lead by example, and protect your skin! Protecting your skin from the sun is truly an inexpensive step to add to your daily (beauty) routine....a very small amount to invest in the health of your skin! With Neutrogena products being available in store at CVS and at CVS.com, they are easily accessible and convenient to get!
This post is sponsored by NEUTROGENA®. I only recommend products I use personally and believe my followers will also enjoy! Some of the products mentioned were provided by NEUTROGENA® for this review.